Community Tourism Development

A manual that builds understanding of the principles, process and impact of community tourism development. An invaluable tool that includes:

Resources
Case studies
Up-to-date research
Worksheets, models and forms

Using current research, Community Tourism Development applies theory to real-life situations. It delivers the basics of planning, development and management of tourism destinations from a community standpoint.

Clear, easy to read, and easy to follow, this manual covers the essentials. Content includes sections on:

Credits		iii
Preface		vii
SECTION ONE	*Background*
Chapter 1.	*The Community Tourism Model*	1
Chapter 2.	*Tourism Basics*	11
SECTION TWO	*Plan*
Chapter 3. (.pdf)	*Planning: Why and How (.pdf)* Chapter 3 is available as an Acrobat .PDF Adobe Acrobat Reader is a free download	29
Chapter 4	*Building Community Support*	41
Chapter 5.	*Organizing for Tourism Development*	47
SECTION THREE	*Develop*
Chapter 6.	*Assessing Your Tourism Potential*	61
Chapter 7.	*Assessing Your Market*	81
Chapter 8.	*Marketing/Communication*	97
Chapter 9.	*Local Business Development*	131
Chapter 10.	*Infrastructure/Appearance*	141
SECTION FOUR	*Manage*
Chapter 11.	*Human Resources*	147
Chapter 12.	*Funding*	161
Chapter 13.	*Maintaining Tourism Vitality*	173
SECTION FIVE	*Appendix A: Case Studies*
	*Mississippi* *Valley* *Partners, Minnesota/Wisconsin*	185
	*Grand Marais, Minnesota*	189
	*Sandpoint, Idaho***	193
	*San Luis, Colorado***	207
	*Solvang, California***	215
	*The Villages of Van Buren, Iowa*	219
	*Walnut Grove, Minnesota***	229
SECTION SIX	*Appendix B*
Appendix B.	*Wildlife Tourism*	235

Tourism Center
120 BioAgEng Building
1390 Eckles Avenue
St. Paul, MN 55108-6005
Phone: 612-624-4947
Fax: 612-624-4264
tourism@umn.edu

Community Tourism Development

Contents