The Program

Three Steps to Success as an Event Planner

Festival Management I

Participants will understand the importance of festivals and events to the broader tourism industry and potential careers within the industry. This section also covers volunteer management issues, event logistics, and budgeting. A "Behind-the-scenes" visit to a festival or special event is also planned.

This in-person offering includes:

• Leadership & Volunteer Management
• Planning & organization
• Financial Management & Sponsorship
• Event Management & Event Tourism

Festival Management II

This session explores how to prepare for the unexpected. Risk management and crisis communication are two major topics covered. In addition, marketing strategies and sponsorship development plans are discussed.

This in-person offering includes:

• Crisis & Risk Management
• Sponsorship
• Marketing & Promotion

Festival Management III

This is an in-depth, three-hour seminar that examines a specific issue or topic of interest to the events industry. The 2011 workshop focused on the topic of special event management.

Festival & Event Management

Certificate Program
FM Programs

Register/Purchase
Online courses registration will open June 15, 2012, for the class September 15 - November 1, 2012

Resources